Ronald Berry III

A naming and build-discipline standard for HubSpot workflows that keeps automation legible and safe.

A tight, opinionated naming and hygiene convention for HubSpot custom properties that keeps a portal legible as it scales.

A fast, structured 12-point audit for an inherited or aging HubSpot portal — surfaces the silent problems before they cost a rebuild.

Decide object vs. property, design associations and system-of-record rules before the first record exists - so the object doesn't need a rebuild in a year.

Migrate contacts, companies, and deals into HubSpot without silent data loss - order, dedup, and validation that catches a migration that ran clean but wasn't.

Scope KPIs and build exec dashboards through the live HubSpot UI - the only path, since there is no reports API.

Naming and workflow discipline that keeps a HubSpot portal clean as it scales - build a new portal or audit a messy one.

The non-obvious HubSpot API behaviors that cause silent failures - checked and fixed before they cost you a debugging session.