Which social media platforms can I calculate rates for?

This skill supports all major platforms including YouTube, TikTok, Instagram, LinkedIn, X, newsletters, and podcasts, applying platform-specific CPMs and engagement benchmarks for each.

How does this provide better results than just asking a standard AI model for a price?

Unlike generic prompts, this skill uses a specialized Python engine to calculate tiered pricing—including 'walk-away,' 'target,' and 'anchor' rates—while factoring in complex variables like usage rights and whitelisting.

Can the calculator handle multi-platform bundles or long-term contracts?

Yes, the tool features a bundle logic engine that automatically calculates appropriate volume discounts when you are pricing multi-platform campaigns or multi-post packages.

What is included with my purchase and how are updates handled?

You will receive the full skill package, including the calculation engine and logic framework, along with lifetime access to all future version updates as market rates and CPM benchmarks evolve.

Do I need to connect my social media accounts for this to work?

The skill requires you to input basic performance data such as average views, impressions, or open rates, which it then processes against its internal niche-specific benchmarks.

Sponsorship Rate Calculator

Example session with this skill installed

Calculate a rate for a tech YouTuber with 50k average views, a 5% engagement rate, and 80% US audience. Include a 3-month usage right and a 30-day exclusivity period.

Read your context and instructions
Compiled the sponsorship rate calculator

I have calculated the sponsorship rates based on your 50k average views in the tech niche, accounting for your high US audience share and engagement metrics.

Sponsorship Rate Card: Tech YouTube Integration

Component	Floor (Walk-away)	Target (Quote)	Ask (Anchor)
Dedicated Video	$2,250	$3,000	$3,750
60s Integration	$1,350	$1,800	$2,250
3-Month Usage Rights	$450	$600	$900
30-Day Exclusivity	$270	$360	$540
Total Package (Integration)	$2,070	$2,760	$3,690

Pricing Breakdown

Base CPM: Calculated at $30-$40 for the Tech niche with high Tier-1 audience concentration.
Engagement Multiplier: Applied a 1.1x boost for a 5% engagement rate (above 3.2% benchmark).
Usage Rights: Calculated at 20% of the base fee per quarter.
Exclusivity: Calculated at 20% premium for category lockdown.

Next steps

Use the Ask price in your initial proposal to leave room for negotiation.
If the brand pushes back, offer to drop the

Exclusivity or

Usage Rights to meet their budget without lowering your base rate.

Request a 50% upfront deposit before beginning production.

Connects securely to your tools. The creator never sees your data.

About this skill

Stop leaving money on the table or scaring away brands with arbitrary pricing. This skill calculates fair market sponsorship rates for creators across all major platforms using data-backed CPM ranges and production multipliers.

What it does

Multi-platform pricing calculates specific rates for YouTube, TikTok, Instagram, LinkedIn, X, podcasts, and newsletters.
Dynamic CPM adjustment factors in niche value, engagement rates, and audience geography to refine the base price.
Add-on valuation estimates costs for usage rights, whitelisting, exclusivity periods, and rush fees.
Negotiation ranges provides a three-tier pricing strategy including a walk-away floor, a realistic target, and a high anchor ask.
Bundle logic applies volume discounts for multi-platform or multi-post packages.

How it works

Input metrics like average views, opens, or impressions for the specific platforms requested.
Define variables such as content niche, audience tier distribution, and current engagement rate.
Select add-ons to account for legal rights, raw footage delivery, or specific exclusivity requirements.
Review output for a comprehensive rate card and strategic negotiation guidance.

Frameworks & tools

This skill uses a Python-based calculation engine to process market benchmarks and pricing formulas.

Why this beats prompting it yourself

Generic prompts often return outdated or overly optimistic "influencer" rates that ignore niche-specific CPMs. This skill applies structured multipliers for production effort and legal usage rights that standard models usually overlook.

Use cases

Generating a professional rate card for an inbound brand inquiry.
Assessing if a specific brand offer meets market floor values.
Building a multi-platform bundle for a long-term agency partnership.
Pricing complex add-ons like Spark Ads or 6-month whitelisting.

Known limitations

Rates are estimates based on market benchmarks and cannot account for unique creator-brand relationships or specific seasonal spikes. Requires manual entry of view/engagement data.

How to use

Skills on Agensi run inside your AI agent. Copy the prompt, paste it into your agent, and it connects to Agensi and installs this skill for you. If a payment is needed, your agent shows it to you first.

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Sponsorship Rate Calculator