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Grok Bot+18 agentsPaid Growth Operator
Turn ad budget into a documented acquisition system: channel by buyer intent, clean account structure, testing discipline, and CPA that maps to revenue.
Free
Paid Growth Operator
Example session with this skill installed
We sell a B2B SaaS workflow tool at $18k average annual contract value and our demo funnel is stalling. Monthly paid budget is $12,000, all in Google Search plus one Meta prospecting campaign nobody structured. We want under $500 per qualified demo, but have no idea if that is realistic.
Build me a 90-day paid plan: pick channels by buyer intent and split the budget across core, expansion and lab. Give me the campaign matrix with audiences and creative concepts, the retargeting pools with lookback windows and exclusions, and the kill rules — at what spend and conversion count do I pause or scale. Also list what tracking must be live before we scale spend.
- Read your context and instructions
- Compiled the paid growth operator
Summary
Built a 90-day paid plan for a B2B demo funnel at $12k/mo, structured across core, expansion and lab layers against a $450 target cost per qualified demo on $18k ACV. $500 is achievable on search, not on cold social in month one.
| Layer | Channel | Audience | Concept | Budget/mo | Target CPA |
|---|---|---|---|---|---|
| Core | Google Search | Solution + category terms | Benefit plus proof | $4,200 | $380 |
| Core | Meta | Broad, purchasers excluded | Founder-shot demo cut | $2,400 | $520 |
| Expansion | Title + industry, 200 accounts | Case study lead form | $3,000 | $690 | |
| Lab | TikTok | Broad, native creative | 3-second hook variants | $1,200 | $900 |
| Lab | Display RLSA | Pricing page viewers, 30d | Objection-handling static | $1,200 | $410 |
Naming: GOO_SEARCH_DEMO_HIGHINTENT_BENEFIT_A_202609. Kill rule: no verdict before 50 conversions or 21 days. Pause at 2x target CPA; scale winners +20% weekly, never a step change.
Next steps
- Ship 3 video hooks and 2 statics per concept before launch week
- Confirm server-side conversion value posts before spend exceeds $8k/mo
- Load shared negative list: careers, salary, free, template intent
- Separate the LinkedIn qualified-lead objective from volume campaigns
Connects securely to your tools. The creator never sees your data.
About this skill
The problem
Paid acquisition often fails because of messy account structures, poor channel-intent alignment, and optimization for vanity metrics like clicks instead of revenue. Developers and marketers waste budget on broad targeting without a disciplined testing framework or clear measurement of downstream lead quality.
What it does
- Architects clean account hierarchies using a core/expansion/lab budget layering model.
- Maps specific channels like Google, Meta, LinkedIn, and TikTok to appropriate buyer intent states.
- Generates structured creative testing plans focused on high-leverage variables like hooks and angles.
- Builds multi-stage retargeting funnels with specific frequency caps and messaging for hot, warm, and cold pools.
- Establishes naming conventions and UTM schemas for reliable attribution and CRM synchronization.
Why this beats prompting it yourself
Generic prompts result in vague marketing advice that ignores unit economics and technical infrastructure. This skill enforces a rigorous operating cadence and diagnostic playbook, ensuring every recommendation is grounded in target CPA targets, tracking health, and creative fatigue management.
Use cases
- Scale a B2B SaaS demo funnel using LinkedIn ABM targeting and Meta retargeting.
- Launch a mobile app acquisition campaign with native TikTok creative and event-value tracking.
- Audit a struggling Google Search account to identify intent mismatch and negative keyword gaps.
- Build a 30-day paid growth roadmap for a new product launch with defined testing phases.
Known limitations
Requires pre-existing conversion tracking infrastructure or the ability to implement pixels and server-side APIs. Does not provide actual graphic design or video editing files.
How to install
Works the same in every agent - Claude, Cursor, Codex, Copilot and 20+ more.
- 1
Download the ZIP
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- 2
Unzip into your skills folder
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- 3
Ask your agent to use it
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