Lead Magnet & Email Funnel Builder

A lead magnet that attracts the wrong people — or the right people who never buy — is the most common funnel failure. This skill builds the two halves that actually convert: a freebie people want, tightly bridged to your offer, and the email sequence that turns subscribers into buyers.

It builds

• The lead magnet — a quick win consumable in minutes, in the right format (checklist, template, cheat sheet, mini-course), with a hook and a content outline

• The opt-in copy — a promise headline, benefit bullets, and a clear CTA

• The full email sequence — deliver/quick-win, nurture (value before the ask), and the offer emails, each with a goal, subject-line options, body outline, one CTA, and send timing

• Segmentation & handoff — tag, route buyers vs non-buyers, hand off to your newsletter

• Metrics & honest framing — opt-in/open/click/conversion ranges and what to fix, kept permission-based with no manipulative urgency

You get a complete Lead Magnet Spec + Opt-in Copy + Email Funnel. It writes the strategy and copy; it doesn't send the emails or guarantee conversions.