Launch Strategy Planner

Most launches are a tweet, a spike, and silence by Thursday — because they were planned around the ship date, not the audience. This skill builds a launch strategy that creates sustained attention: channel copy angles (what changes for the audience, not just what the product does), the channel audit and ally list (where the audience is, who amplifies), the pre-launch sequence that builds tension before the gate drops, and the post-launch activation loop that converts attention to retention. It produces channel-by-channel plans for the weeks before and after, defines the success metric for each launch phase, and plans the follow-through week after the spike. Specify your product, target audience, and timeline; get back a launch plan with copy angles, cadence, and post-launch follow-through built in.