Landing Page Conversion Audit

Conversion-Focused Landing Page Audit

The Landing Page Conversion Audit is a specialized diagnostic tool designed for developers and growth engineers who need to identify conversion killers and advertising budget leaks. Unlike generic SEO or accessibility scanners, this skill focuses exclusively on Conversion Rate Optimization (CRO) and user friction.

What it does

The skill executes a comprehensive multi-module audit across seven critical conversion families:

• CTA Integrity: Checks for primary CTA dominance and competing call-to-actions.
• Trust Signals: Validates reviews, logos, guarantees, and legal compliance (KBO/BTW).
• Clarity & Value: Ensures the headline and value proposition are visible in the initial viewport.
• Friction Reduction: Analyzes form field counts and contact method barriers.
• Performance & Mobile: Scans for page weight hazards, tap-target issues, and viewport overflows.
• Distraction Management: Identifies outbound links in the hero section and disruptive popups.

Why use this skill

Prompting an AI to "review my site" often results in vague, subjective advice. This skill uses a codified checklist engine and a structured severity model (CRITICAL to LOW). It provides a developer-friendly report that prioritizes technical fixes that directly impact ROI and ad spend efficiency.

Output

You receive a ranked report highlighting specific conversion blockers, categorized by severity, with actionable technical recommendations to stop budget leaks immediately.