keyword-research

What it does

The Keyword Research skill transforms URLs, business descriptions, or product lists into professional-grade SEO strategy packs. It automates the heavy lifting of identifying seed topics, clustering keywords by intent, and prioritizing opportunities based on real Google signals.

Why use this skill

Unlike basic prompting—which often results in "hallucinated" search data or generic lists—this skill uses a structured Python-based pipeline to interface with the Google Ads API for authentic metrics. If credentials aren't provided, it intelligently falls back to Google autocomplete discovery to ensure data accuracy. It doesn't just list keywords; it clusters them into logical groups and classifies user intent (Transactional, Commercial, Informational), providing a ready-to-use content roadmap.

Supported tools

• Google Ads API: Retrieves real-world search volume, CPC, and competition data.
• Python & PowerShell: Executes normalization and clustering scripts.
• Web Scraping: Extracts SEO signals from website headings, titles, and navigation.

The output

The skill generates two primary artifacts: a detailed Markdown report for human review and a structured JSON file for programmatic use. The output includes categorized keyword clusters, target locale confirmation, "quick-win" keyword identifies, and recommended landing page angles based on competitor signals and business positioning.