Interactive Quiz Funnel Architect

🎯 Quiz Concept

Quiz Title: Are You Burning Out or Just Burning the Candle Too Long? Take the 90-Second Diagnostic
Quiz Hook: You're too busy to read another "signs of burnout" listicle — take 7 quick questions and get a real read on where you stand, plus the exact first move to reverse it.
Segmentation Goal: Identify each respondent's dominant burnout archetype (physical exhaustion, identity/perfectionism, delegation-avoidance, or boundary collapse) so the follow-up email and sales pitch can speak directly to their specific pattern rather than generic "self-care" advice.

📝 The Questions & Logic

Q1: When you picture "success" right now, what's the honest gut reaction?

• A) "I don't even know anymore, I'm just surviving the week" → +1 Physical Exhaustion
• B) "If I stop pushing, everything I built falls apart" → +1 Boundary Collapse
• C) "I should be grateful, so why do I feel numb about it?" → +1 Identity/Perfectionism
• D) "I could get there faster if I just did it myself" → +1 Delegation-Avoidance

Q2: Your calendar for tomorrow is already full. A client emails asking for "just 15 minutes." You:

• A) Squeeze it in before 7am or after 9pm → +1 Physical Exhaustion
• B) Say yes immediately, guilt would eat you alive otherwise → +1 Boundary Collapse
• C) Say yes but redo the pitch three times so it's "perfect" → +1 Identity/Perfectionism
• D) Say yes, then quietly do the work yourself instead of assigning it → +1 Delegation-Avoidance

Q3: How's your body been treating you lately?

• A) Exhausted no matter how much I sleep → +2 Physical Exhaustion
• B) Fine physically, but my mind won't switch off → +1 Boundary Collapse
• C) Tense jaw, tight shoulders, low-grade anxiety hum → +1 Identity/Perfectionism
• D) Headaches from staring at fifteen tabs I "should" delegate → +1 Delegation-Avoidance

Q4: Someone compliments your business. Your internal response is closer to:

• A) "Thanks" (said while mentally reviewing tomorrow's to-do list) → +1 Physical Exhaustion
• B) "If they only knew how close this is to falling apart" → +1 Boundary Collapse
• C) "It's not enough yet, I have so much further to go" → +2 Identity/Perfectionism
• D) "It would be better if I had more hours to do it right" → +1 Delegation-Avoidance

Q5: Think about your team or contractors (even if it's just one VA). What's true?

• A) I barely have bandwidth to manage anyone → +1 Physical Exhaustion
• B) I say I'll delegate, then don't follow through → +2 Delegation-Avoidance
• C) I feel guilty giving anyone "less important" tasks → +1 Boundary Collapse
• D) I redo their work because it's not quite how I'd do it → +1 Identity/Perfectionism

Q6: What does a genuine day off look like for you currently?

• A) A myth. I haven't had one in months → +2 Physical Exhaustion
• B) I take it, then feel anxious the entire time → +1 Boundary Collapse
• C) I plan it, then "just check email real quick" fifty times → +1 Identity/Perfectionism
• D) I take it, but only after re-checking everyone else's work first → +1 Delegation-Avoidance

Q7: If nothing changes in the next 6 months, your biggest fear is:

• A) My health actually breaks down → +2 Physical Exhaustion
• B) I lose myself completely inside this business → +1 Identity/Perfectionism
• C) I resent the business and the people in my life → +2 Boundary Collapse
• D) I hit a ceiling because I can't get out of the weeds → +2 Delegation-Avoidance

🔀 Branching Logic Matrix

🎁 Personalized Outcome Pages (Lead Capture)

Outcome 1: The Depleted Achiever

Opt-in Hook: "Your results point to a specific kind of burnout that most productivity advice actually makes worse. Enter your email to see your full Depleted Achiever breakdown — plus the one recovery mistake to stop making today."

The Result Summary: You're not lazy, unmotivated, or "bad at self-care" — your body has been quietly absorbing the cost of running a business on fumes for a long time, and it's sending you the bill. This isn't a mindset problem; it's a capacity problem.

Actionable Tip: Tonight, pick one fixed non-negotiable stop time for work — even 30 minutes earlier than usual — and protect it like a client meeting.

Custom Call-To-Action: Inside [Program Name], the first two weeks are built specifically around rebuilding physical capacity before touching a single productivity system — because no time-management hack works on an empty tank. See if the Depleted Achiever track is the right fit.

Outcome 2: The Everything-to-Everyone Founder

Opt-in Hook: "You scored highest in Boundary Collapse — the most common (and most exhausting) pattern we see in agency owners. Get your full results and the exact script we use to say no without the guilt spiral."

The Result Summary: You built this business to have more freedom, but somewhere along the way "no" started to feel dangerous. Every yes protects the relationship in the moment — and quietly costs you the business long-term.

Actionable Tip: Next request that comes in, try: "Let me check my capacity and get back to you by [specific time]" — buying yourself space instead of an instant yes.

Custom Call-To-Action: [Program Name]'s boundary-setting framework is the single most-requested module by clients with your exact result. Let's talk about whether the 1:1 track or the group cohort fits your season better.

Outcome 3: The Perfectionist on the Treadmill

Opt-in Hook: "Your top pattern is Identity/Perfectionism — see your full result and the reframe that's helped clients cut 'polish time' by 40% without lowering their standards."

The Result Summary: You're not chasing perfect because you're insecure — you're chasing it because somewhere along the way, your output became the only place you felt in control. The treadmill never actually finishes, though.

• Actionable Tip: Set a hard timer on your next "final review" pass — when it goes off, it ships, no exceptions.

Custom Call-To-Action: Inside [Program Name], we work directly on separating your worth from your output — it's the module clients say changes everything else downstream. Explore the Perfectionist track.

Outcome 4: The Capable Bottleneck

Opt-in Hook: "You scored highest as The Capable Bottleneck — get your full breakdown plus the 3-question filter we use to decide what actually needs your hands versus what doesn't."

The Result Summary: You're skilled enough to do everything well, which is exactly the trap — being capable of a task isn't the same as being the only person who should do it. Right now your competence is quietly capping your growth.

Actionable Tip: This week, identify one recurring task you keep "quickly fixing" yourself and hand it off completely — resist checking it for 48 hours.

Custom Call-To-Action: [Program Name] includes a full delegation-systems sprint built for founders exactly like you — capable, overloaded, and ready to actually let go. Let's map out your delegation plan.