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Content Marketing Research Strategy
Turn business inputs into evidence-based content strategies, SEO topical maps, and buyer journey frameworks.
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See it in action
You say
Create a content strategy for a B2B SaaS company targeting operations managers in mid-size logistics firms. The goal is to generate 50 qualified leads per quarter. I have no existing content and a small team that can produce two pieces per month.
Your agent does
The skill produces an audience definition using blank-for-blank positioning, maps a three-stage buyer journey to MQL and SQL funnel milestones, and recommends four content pillars aligned to operations manager pain points. It outputs a quality-over-frequency editorial plan sustainable at two pieces per month, a video-first repurposing hierarchy to extend each asset, a lead magnet brief for the awareness stage, and a SMART measurement framework targeting 50 leads per quarter. All claims are evidence-based or clearly marked as assumptions.
What you get
About this skill
Professional Content Strategy and Research Synthesis
Transform raw business inputs and market data into high-performance content marketing strategies. This skill solves the problem of "random acts of content" by providing a structured, evidence-based framework that aligns every asset with measurable business objectives and specific buyer journey stages.
What it does
This skill executes a complete marketing operations workflow, from initial audience research to final performance measurement. It specializes in:
- Audience Research: Using "blank-for-blank" positioning to define ultra-specific buyer personas.
- Content Audit & Gap Analysis: Identifying existing assets for repurposing versus new content needs.
- Funnel Mapping: Aligning content to Awareness, Consideration, and Decision stages (MQL/SQL).
- AEO & SEO: Planning for both traditional search and AI-driven "Answer Engine Optimization."
- Repurposing Hierarchies: Designing video-first workflows to maximize asset ROI across LinkedIn, email, and web.
Why use this skill?
Unlike generic AI prompting, this skill enforces strict professional standards. It refuses to hallucinate statistics, mandates SMART goal setting, and ensures every recommendation is commercially practical. It produces executive-ready strategy documents rather than just a list of blog post ideas.
How to install
Drop the file into your AI Agent. Works with Claude, Cursor, ChatGPT, and 20+ more.
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