Works with the AI tools you already use
Click to Convert Audit
High-integrity landing page audits that identify ad spend hazards and conversion blockers for Google Ads traffic.
Free
See it in action
You say
Audit https://simionadvisory.com/services/modeling for Google Ads. Ad group "Financial Modeling – Hire & Consultant". Headlines: "Financial Modeling Services", "Hire A Financial Modeler", "Ex-Big 4 Modeling Advisor". Keywords: financial modeling consultant [exact], hire financial modeling consultant [phrase], financial modeling services [phrase].
Your agent does
Human-readable
Verdict: CONDITIONAL — strong, well-matched page; confirm tracking + form before spending. In one line: Proof-rich page that matches its ad; verify the caps, then tighten the next step.
| Area | Status | Note | |------|--------|------| | Caps — tracking, form, speed, security | VERIFY | HTTPS + privacy OK; tracking & form submit can't be confirmed from a page read | | Scent — message match | OK | Page H1 "Financial Modeling Services" echoes a pinned ad headline; intent matches the "hire" keywords | | Five-second clarity | FIX | Category is instantly clear; two competing CTAs split the next step | | Trust & proof | OK | Named client logos + specific metrics (500+, 79 reviews) | | Friction | OK | Email-only ask, matched to early intent | | Copy & objections | OK | "Three mistakes" + five-phase process handle the buyer's objection |
Fix first: 1) Run the pre-flight checks 2) Consolidate to one primary CTA
AI-readable — Cursor-ready brief (excerpt)
DO NOT TOUCH
- Conversion tracking & form wiring: do not invent or "fix" — flag for the human to verify.
1. Consolidate primary CTA — HIGH
- Layer: ui / architecture
- Location: hero fold (two equal-weight CTAs)
- Do: make "Book a free strategy call" the single primary button above the fold; demote the second offer to a text link.
- Why: competing CTAs cause choice paralysis; a cold visitor defaults to leaving.
- Accept: exactly one button reads as primary above the fold.
- Confidence: inferred
About this skill
What it does
This skill provides a rigorous, performance-marketing-focused audit of landing pages intended for Google Ads and PPC traffic. Unlike generic design critiques, it evaluates pages through the lens of conversion rate optimization (CRO), ad policy compliance, and the "post-click experience." It identifies "Caps"—critical failures like missing HTTPS or broken CTAs that invalidate ad spend—and provides a prioritized roadmap of fixes.
How it works
The skill follows a strict dependency model: it checks for technical and trust blockers first, then evaluates "message scent" (alignment between ad copy and page), and finally critiques persuasive copy. It categorizes findings as CONFIRMED (directly observed), INFERRED (structural signals), or UNVERIFIABLE (requiring live account access), ensuring high-integrity reporting.
Supported scenarios
- Tier 1: URL-only analysis for quick structural and technical audits.
- Tier 2: Full-funnel audit when ad headlines or keywords are provided to check for message match and relevance.
Why use this skill?
Prompting an AI for a "landing page review" often results in generic, polite feedback. This skill acts as a battle-hardened PPC specialist. It knows that a beautiful page with a broken form is a waste of money. It generates two distinct outputs: a skimmable executive summary for stakeholders and a structured, Cursor-ready markdown brief for developers to implement changes immediately.
How to install
Drop the file into your AI Agent. Works with Claude, Cursor, ChatGPT, and 20+ more.
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