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    Brand Voice Coach

    by Arnstein Larsen

    Define a distinctive, consistent brand voice and transform generic copy into high-impact, personality-driven content.

    Updated Jun 2026
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    $8.99

    · or 45 credits

    30-day refund guarantee

    Secure checkout via Stripe

    Included in download

    • Build a comprehensive brand style guide from scratch for a new startup.
    • Standardize documentation and emails across a growing team.
    • Instant install

    Sample input

    I feel like our website copy is too stiff. Can you help us define a more 'approachable expert' voice and rewrite our 'About Us' snippet to match?

    Sample output

    Voice Dimension: Authority is 80% (Expert) but Formality is only 30% (Casual).

    Instead of: "We leverage industry-leading methodologies to ensure client success." Write: "We've spent a decade in the trenches so you don't have to."

    I've generated your full 3-pillar voice guide.

    About This Skill

    Transform your brand's communication from inconsistent to iconic.

    Inconsistent writing dilutes your brand's authority and confuses your audience. The Brand Voice Coach skill solves this by acting as a professional brand strategist within your AI agent. It moves beyond generic "friendly" or "professional" labels to build a comprehensive, operationalized style guide that actually works for your business.

    What it does

    • Voice Discovery: Conducts structured interviews to extract your brand's unique personality and avoids "cringe-worthy" industry clichés.
    • Strategic Mapping: Plots your voice across five key dimensions (Formality, Energy, Authority, Warmth, and Humor) to ensure precision.
    • Vocabulary Control: Generates specific "Do This / Not That" tables and identifies "power words" versus "forbidden jargon" tailored to your niche.
    • Content Transformation: Rewrites your existing copy to demonstrate exactly how the new guidelines apply in practice.

    Why use this skill?

    Prompting an AI to "write in my style" often results in an exaggerated caricature or generic corporate-speak. This skill utilizes a multi-step discovery framework to define the mechanics of your voice—like grammar preferences, sentence rhythm, and channel-specific nuances. The output is a professional, one-page summary that you can hand off to freelancers, new hires, or use to keep your own content perfectly aligned across LinkedIn, email, and your website.

    Use Cases

    • Build a comprehensive brand style guide from scratch for a new startup.
    • Standardize documentation and emails across a growing team.
    • Audit existing content for voice consistency and rewrite off-brand sections.
    • Create 'Do This / Not That' vocabulary lists to eliminate corporate jargon.
    • Adapt your core brand voice for different platforms like Twitter vs. LinkedIn.

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    Tags

    branding
    copywriting
    marketing
    content-strategy
    style-guide

    Compatible with SKILL.md-compatible agents, especially those emphasizing content creation.

    Creator

    Arnstein Larsen

    Frequently Asked Questions

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